K and Kasab

This blog was originally written on 25 Nov 2012

http://kandkasab.blogspot.in/2012/11/k-and-kasab.html


Why a thief becomes a thief?

I don’t find it funny, if you call it a ‘hobby’.

If Karen Malhotra became Sunny Leone, we call it evil for our society. Does anybody thought about the circumstances that turned her into a prostitute or we may enjoy watching her dancing at bed? Hundreds of girls finding it an easy way to earn and live, why?

In a nation like ours, people judge you according to ‘end result’. Nobody interested about how it began and who was responsible.

Education broadens mindset and able some-one to distinguish between good or bad. What if any uneducated makes a mistake, just because he don’t know what he is doing is an evil? And who is responsible if an uneducated is uneducated?

When a poor sleeps at night, he always dream about to buy a cozy blanket for him at 5`C. How will he earn if he is uneducated?

I met hundreds of people in Jammu and Kashmir, who are uneducated, ruined by government and society beasts, unemployed and completely innocent to find their fortune into the dirt of country. They are as malleable as virgin aluminum foil. Due to raw brains and untouched by alphabets, they are like sheep. Whether earth is flat or ‘K’ is just three sticks, doesn’t matters for them.

I often seen that when a leg piece shown to a dog, it attacks and attacks hard. What about if a diamond is shown to uneducated and unemployed poor? What if they swear on God to make an innocent believe that we are their enemies? What if Govt. acts like a gay, unable to please their own people?

‘’They told me that I am their employee now and I am here for good work. I thought that I got a job, earning good bucks. They sent me here on a mission, saying me that I am going there for good deeds’ said Ajmal Kasab in his interview during his hospitalization.

I am not supporting here Ajmal Kasab or any other terror group! I am just trying to explain that what has created Ajmal Kasab. And what is continuously creating thousands of Ajmal Kasab.

Hanging Ajmal Kasab is not going to help society, stopping innocents becoming Ajmal Kasab does!

My Management Guru

This blog was originally written on Friday, April 6, 2012

http://mymanagementgurubysouravr.blogspot.in/2012/04/my-management-guru.html

‘’Zakir, if I ever become a writer, I would write him in my book’’ sitting on pool side (broken window side in our dinning-hall) I quoted. Zakir nodded in appreciation and I felt like chilled breeze showering me rose petals.

A person wearing a yellow Tee came to our table and collected the mess that we had created while having dinner. Expressionless, sincere, focused as if he is the only person who is working on earth, rest are just eating and flushing.

Everyday me and Zakir (Zak is not only my li’l brother but a person whom I saw crying when I left LPU, that’s enough to describe him) accompanied each other during dinner as girl were not allowed to roam outside after 6 PM. Every day we used to sit and notice that yellow Tee man roaming like Pikachu among the zigzag hurdles of dining tables.

‘’Zakir, muje lagta hai ye bol ni skta’’, I murmured as I never wanted this. Zakir was confused too. But Yellow Tee man had some other ideas; well I don’t know what those were? Continuous in his speed, collecting coca-cola trays containing the messed dinning plates, he was just another punctual man ever I seen.

Why the hell coke and pepsi don’t think about small factories? These trays containing glass bottles are used by us for keeping utensils, for sitting by covering it with a glossy matt cover. Mere room mai b doh coke ki trays hain, ek pe inverter hai aur ek pe battery. Thanks to Asian Paints for such a b’ful buckets otherwise I can’t fit myself under the tap.

Finally the day came when I had to leave my beautiful destination of life, my love LPU. On very last day I went inside the dining hall, I was feeling like crying.

ab yaadon k siva zindgi k pas kuchh nahin tha;

dundli ho chali thi raahein, vo jo apna sa lgta tha, apna nahin tha..!!

Suddenly, for the first time I found that yellow Tee man sitting calmly and unproductively on the chair. I offered him a douce request for a photograph, he nodded and I got a cover for my book.

Iklavya of Mahabharata learnt his archery skills from a statue of Guru Dhrona. Yeah, I can’t be perfect like him but I credit a lot of my management learning to this yellow Tee man. Never spoke to me, never took a lecture of mine, even I am sure he never knew the meaning of management. Yet he taught me a few lessons of life and management. He acted as guru for me when everybody was busy in imparting me the bookish and air-bubble kind of stuff.

He taught me three things;

· Work hard and be focused

· Let yourself speak your silence

· Be an ambassador of yourself

Work hard and be focused:-

During my interview with respected Deepak Verma (at that time Area Manager- ASIAN PAINTS, now Regional Manager-CASTROL, North and West), the question was aroused that whether a person need to do hard-work or smart-work? I answered him that hard work is something that comes with guarantee and it is the only way to succeed in life. A good amount of smart-work and a lot of hard-work can pay you lifetime success. Smart work means to search short-cuts for temporary success. In today world people says that smart-work pays more, it’s objectionable.

A trophy that you won after cheating others may give bring you fame and words of appreciation but inside your soul never going to cheer you and slightly you find yourself doubting your capabilities and strengths.

If he would have been not a hard worker, I never write about him. There is a famous quote-

‘’May God bless me with countless hurdles because the more difficulties one has to encounter, within and without, the more significant and the higher in inspiration his life will be’’

-Author unknown

He was such a hard worker, yeah, I saw ‘second-needle’ of a watch waiting a few milli-seconds to jump for another second but I never saw him sitting idle, avoiding or waiting for an opportunity to come his way. He never showed that he dislikes his work and even I can bet no-one would like to do such kind of work.

He never left any table unclean, we used to mess the same tables again and again but he never mind to clean them again and again. He was focused at work instead of people who act as hurdles to his work.

Let yourself speak your silence:-

Silence speaks louder than words. A man who remains silent and speaks whenever is important and wherever is required gains more respect in society of humans (I swear, I am not criticizing women at all). We never seen him in an argument, rather his work used to speak his words.

Be an ambassador of yourself:-

Wearing Gucci, Gant, Gas etc never going to describe your identity, it’s the recognition of brand, not yours. Be a man of character, be a man of words. It is a human tendency that we often judge people from their outer look, great are those who able to find the reality of inside. Mahatma Gandhi and Vivekananda never wore Nike or Adidas, they were known because of their great doings. Recognize yourself better from crowd and be an ambassador, so that people can follow as I did.

Today when I look back and think,”Who taught me real management and life skills?’’ I find him among some great faces….

A Broken Dream

The blog was originally written on Thursday, February 23, 2012. 

http://abrokendreambysouravraina.blogspot.in/2012/02/broken-dream.html

Tum bade ho kar kya banoge?

‘’ mujhe ni pta’’ he replied in a single breadth with expressionless face as if he knew that his faith has been already decided.

He don’t know his age but I guess he is 6-7 of age, holds a daff with its strip across his shoulder and wears two silver coated rings in his spring and middle finger. He don’t sing but he plays this punjabi folk instument .

It was 10.30 and I was travelling towards RAIKOT on my market visit. Bus was almost empty and I was doing my most important work (surfing facebook). Stopped at MULLAHPUR and a boy boarded the bus and sat on an empty seat, horizontally to mine. Something was fetching his attention, AAMIR KHAN’s raja hindustani and he was enjoying it as if MUKESH AMBANI enjoying the night full of stars just because he refused to pay bribe to Mumbai Electricity Board officials.

He was lost in the beauty of either palankhet or Karishma Kapoor in such a way that he didn’t noticed me once clicking him in my camera.

After a few seconds I called him on my seat and he introduced himself as karan. He lives somewhere in a slum in ludhiana with his parents and four siblings. His father sells ballon across streets in ludhiana and mother remains in house with his two sisters and one younger brother. He never went to school and don’t want to be because his father’s earning is not enough to bring him a meal for two time. His elder brother too play daff and sing song in busses at BATHINDA to earn his youngest brother’s education and one time meal for his family.

He had his last meal at night and he has a dream today. He has a dream to eat chocolate unlike our children who never dream because they get all those before he even ask for.

He travel miles a day in such age in which people don’t allow their children to go alone even for toilet. His eyes has no dreams, his world has no twinkling stars and he might never going to put his towards the sky to look after his space. He has no time to look after anything else, his own life keeps him busy to fight his own misery. And those who have the capabilities to give a shape to his dreams are never going to allow him to dream.

SUDHAR arrived, and he jumped out of bus and fell down, got up, locate his daff and moved away.

He might had chocolate today but a heart bleeded when he didn’t respond the last good bye.

WANNA BE ‘ME’….!!

The original blog was written on 01 Feb 2012.
http://somethingtosayu.blogspot.in/2012/02/wanna-be-me.html

Spending time in darkness was favorite time-pass of mine, every night during the time of electricity-cut I used to cherish a lot, used to talk, used to play hide and seek a lot. Everybody thought that I kill time but nobody understood I used to met me in those dark nesses. I met to someone whom I knew but I am still unaware of it, I didn’t know who it was but it was someone who introduced myself to me every day.

An innocent thinking took birth inside me; i nourished it and keep doing it till death. On a sunny day when an old lady asked me to give her some water; I did it. She gave me a few words for life, I living them, I can’t forget them. Every day I walk, I walk to see how people crawl for life, for food, to deceive; sometimes I walk to see how beautiful life is mine, sometimes I walk to empty street and kick stones because I can never be Lionle Messi.

I love the way I was, wanted to be an actor because Ramanand Sagar was Balmiki to me, I still find Dhara Singh in front of me when I think of Hanumaan ji. I left home to find my dreams come true, I lost; myself.

Something keeps twirling inside my heart, want to be make my presence a worth of, want a space of mine; a space which remain forever in a few hearts. A world of mine where God direct me and my parents appreciate me, where I can get engaged to my soul and where I can marry to my love, where love treated as soul.

One day I will meet me….

This is the way I am in ASIAN

Note:This blog was originally written on 17th Jan 2012. Just updated it here on my official blogspot.


It was all finished and I was pissed of fake interviews, cheap publicity stunts and tired of running here and there. Finally I decided to go back home.

Woke up early with broken heart and scattered dreams and gathered the pieces. It was time to travel in SRTC (broken dreams already costed me high). Mind was fighting against the defeat and heart was struggling against the memories of someone.

Fed up completely, and all I just needed a tranquilizer and found ROBIN SHARMA as a doctor, his MEGA-LIVING costed me a few extra bucks that I used to spent in novels. Finally cart of petrol headed towards Jammu and I was sure that I will be at home in the eve but I was missing something and I was really missing something.

REACHED HOME

Like all mothers, mum consoled me the comfortable zone with her soulful voice and it was like ZANDHU BALM for headache. As-usual @7 pm, cell rang cautiously and I was the most horrible number flashing on the screen, it was DAD calling....

Namastya DADji

Beta, reached home?

yeah, DADji

'Hae, don't worry, go for further studies and entrance examinations and keep giving interviews' was the words of DADji and I never felt 'leaving breadth' like that specially first three words were warm like I LOVE U :P :D. Though I felt the love and warmth of Dad but still I felt the sadness hided behind the golden words.

It was first time, nothing seemed me b'ful, not even the sky and the birds flying high. Peace hiding in the farms was notching me my brain, heart was missing something so much (the more you are in hell, the more you miss your special).

My cellphone (which is important for me more than air (not now a days :D)) remind me that I have to check facebook....

1 MESSAGE

Amit Lal : Sourav, call me as soon as possible, I don't have your number.

.......and I never wasted a single minute to call him, as he the person who always think for a cause.

'Amit Sir, Sourav here....got your message'

yeah Sourav, there is a few openings in CIPLA, Delhi....go for it'

@$$^*hmm....ok sir

and the next morning SOURAV took his fauji bag and headed towards delhi (a loser is the best person to drive anywhere as he is the best available grocery like 'aaloo' )

Delhi is too far to go, let me move to Phagwara first. Like a good friend Rajesh never made me feel like a dog looking for shelter under a car.

Next day Tarun came and we discussed his job, like we used to discuss girls in college. In between he told me that some SPUTNIC, SPUTNIC CONSULTANT mailed him job openings in ASIAN PAINTS LIMITED. Like laalchi fox for grapes, I asked him to forward me that mail and he did it.

Two days before we all were ready to go for the interview except Tarun.....

One day before Manoj also said that he is not going (unwanted rejection from British Paints acted as pregnancy for him, just because he didn't opened to 'condom of location' ). Now I moved my head towards Rajesh, my eyes were glittering for the enticement of his company but found him suffering from Britishfobia.

Finally got a good news in the eve that Devesh (a classmate of mine whom I never seen doing MBA, either I was too busy with studies or he was :P :D)

Now it was not really the DAY OF DREAMS, I was already fed up of B grade status. Anyways I woke up early in the morning and had a bath (I am not sure :D) and as-usual dressed up in my favourite grey and white with blue DOG STRIP which I loved to wear when I was not graduate.

Being a army personnel son I was at bus stand sharply at 6 am but Devesh reminded me that I am an MBA and I should be late. He came at 6.30 and we had a SRTC cart for Panchkula office, he was sleepy all the way (girlfriends could be the easiest way to wake up whole night for study purposes but ironically we can't focus at anything except her eyes )

Suddenly reached sector 44 and hired a auto-rickshaw (auto-rickshaw drivers should be hired as Area Managers as they are the toughest people to bargain with) well I was able to make an affordable deal and I was sure that I have cleared first round.

Finally, I read on a wall, ASIAN PAINTS LIMITED and unloaded the auto-rickshaw but I was not getting the vibes of surety that it is really the regional office of ASIAN PAINTS. I seemed me like a SME Unit in which Punjabis forge Biharis into nuts and bolts (its not a communal abuse but the reality i have seen during my intern with CRISIL). well after the registration via we entered inside and found 2-3 job seekers (who needed the job desperately ) but no one was there to give the job desperately.

Slowly but steadily some extra gentle (in looks :P) but conscious idiots started entering the meeting room and soon we were 15 people in the meeting room and how can u expect silence when 2 sardars are sitting among you (well it was the time for some extra excellence discussions). Suddenly a gentleman holding an extra valuable file (well I guess in bucks) entered the room and I was about to stand in honor but suddenly found him on seekers chair and I divorced a deep breadth. He started conversation in English to the guy sitting in front of him and soon he realised that he is finished with his English quota of six months and then became casual speaker of hindi I ever seen.

After a loooong wait, a smiling stuff entered the room and introduced himself ANIL something (I guess he was admin. officer there) and told us that today is closing day and therefore no interviews for the day (well rejection hurts but such rejection bleeds). But after the request from all of us he became ready to have words with his superiors and finally got the news after 3 hours that there were going to be interviews.

FIRST ROUND (WRITTEN TEST)

Mr. Anil entered with 16 sheets in his hand and gave us the instructions regarding the rules. As the times started, I was sure that I gonna made it as I found myself always good in aptitude tests (well no secret behind it just a common sense of making good hits). Soon Mr. Anil left the room to make most of people to reach in next round and Indians never lose such chances but I had to concentrate on friendship and I cross checked his sheet with mine (I felt myself like one eye king in the density of blinds).

Mr. Anil entered and grab all the answer sheets and announced to wait for half an hour to get the results.

Finally results came and all intelligent idiots cleared first round except one. Frustrated Sardar left the room with a bang which means no more haha-hehe, bla bla bla $%&*^#@

SECOND ROUND (GROUP DISCUSSION) and an unwanted round of EX-TEMPO

Suddenly a man entered into the room, seemed so serious as serious as our PM Manmohan Singh, introduced himself as DEEPAK VERMA and sat into the silence as if a yogi meditating in the Himalaya, continuously reading something written on a sheet and on and on. Suddenly bowed an arrow of 'Is Anna's agitation viable or not' as a topic and kept 16 dogs fighting for a single bone. well everyone kept his viewpoints in his individual excellence in English (Thanks God for keeping few extra words in my 2 and 1/2 pages English dictionary on that day). In the mid of discussion I somewhere realised that I have had already made it. But it was impossible to make him satisfied (B grade Business schools doesn't build attitude, as attitude needs heavy pockets).

Finally, Mr. Verma decided to take an extra round of EX-TEMPO, and started his deadliest proceedings with an individual topic to everyone (now fish sellers had nothing to sell, so few of us thought of staying silent and pack up and few who left with babies fishes changed their language to sell as they may realised that Mr. Verma is from Punjab and week in English)

Finally, he left out and we got the result after 20-30 mins, 5 out of 16 got selected for next round.

THIRD ROUND (AREA MANAGER INTERVIEWS)

Deepak sir called first candidate inside for interview. 1 hour gone, nobody came outside.... 1 and 1/2 hour gone, no response....heat of excitement now changed into sleep strokes..... 2 hours and rishi came outside, his face was glowing 'pale rose' (an enamel of ASIAN) . He was looking like a wireless set with no signals and silently left the office. second candidate went inside and came after 1 hour, went directly to wash room and left unsaid. Now it was my turn, entered inside in fear but found nothing too much horrible. Mr. Verma put me into juicer and grind everything left inside my brain. Yeah, my b'ful ads once more worked for me and Mr. Verma left me saying that you have nice ads and you are the best candidate. I was sure that I will get selected. The interview was a great learning, Mr. Verma seemed me an ideal person and I am still a great fan of him (not because he choosed me, but he possess a real attitude)

After a hectic day came back to Phagwara and after two days got the call for final interviews. One day while surfing the FACEBOOK (who says I spoil time on fb?), suddenly I found that SUMIT WALIA (an awesome friend whom I never met but still he directed me as a mentor) is working for ASIAN, messaged him, got his number. Before calling him I was sure he is going to make a big difference and his suggestions really made it (isiliye sab kehte hain sumit kafi upar jayega.... sumit, Aman Chodha ji panga na liyo ni toh seede uppppar jayega :P :D)

FOURTH ROUND (REGIONAL MANAGER INTERVIEWS)

Do I need to mention that I was the first choice :) .... Thanks to GOD, Thanks to my Parents, teachers and friends.... :)

The Puppet

If for a moment God would forget that I am a rag doll and give me a scrap of life, possibly I would not say everything that I think, but I would definitely think everything that I say.

I would value things not for how much they are worth but rather for what they mean.

I would sleep little, dream more. I know that for each minute that we close our eyes we lose sixty seconds of light.

I would walk when the others loiter; I would awaken when the others sleep.

I would listen when the others speak, and how I would enjoy a good chocolate ice cream.

If God would bestow on me a scrap of life, I would dress simply, I would throw myself flat under the sun, exposing not only my body but also my soul.

My God, if I had a heart, I would write my hatred on ice and wait for the sun to come out. With a dream of Van Gogh I would paint on the stars a poem by Benedetti, and a song by Serrat would be my serenade to the moon.

With my tears I would water the roses, to feel the pain of their thorns and the incarnated kiss of their petals...My God, if I only had a scrap of life...

I wouldn't let a single day go by without saying to people I love, that I love them.

I would convince each woman or man that they are my favourites and I would live in love with love.

I would prove to the men how mistaken they are in thinking that they no longer fall in love when they grow old--not knowing that they grow old when they stop falling in love. To a child I would give wings, but I would let him learn how to fly by himself. To the old I would teach that death comes not with old age but with forgetting. I have learned so much from you men....

I have learned that everybody wants to live at the top of the mountain without realizing that true happiness lies in the way we climb the slope.

I have learned that when a newborn first squeezes his father's finger in his tiny fist, he has caught him forever.

I have learned that a man only has the right to look down on another man when it is to help him to stand up. I have learned so many things from you, but in the end most of it will be no use because when they put me inside that suitcase, unfortunately I will be dying.

-Johnny Welch

Abraham Lincoln's letter to his son's teacher

He will have to learn, I know, 

that all men are not just,
all men are not true.
But teach him also that 
for every scoundrel there is a hero;
that for every selfish Politician, 
there is a dedicated leader...
Teach him for every enemy there is a 
friend,

Steer him away from envy,
if you can,
teach him the secret of
quiet laughter.

Let him learn early that 
the bullies are the easiest to lick... Teach him, if you can,
the wonder of books... 
But also give him quiet time 
to ponder the eternal mystery of birds in the sky,
bees in the sun, 
and the flowers on a green hillside.

In the school teach him 
it is far honourable to fail 
than to cheat... 
Teach him to have faith 
in his own ideas, 
even if everyone tells him 
they are wrong... 
Teach him to be gentle 
with gentle people, 
and tough with the tough.

Try to give my son 
the strength not to follow the crowd 
when everyone is getting on the band wagon... 
Teach him to listen to all men... 
but teach him also to filter 
all he hears on a screen of truth, 
and take only the good 
that comes through.

Teach him if you can, 
how to laugh when he is sad...
Teach him there is no shame in tears, 
Teach him to scoff at cynics 
and to beware of too much sweetness... 
Teach him to sell his brawn 
and brain to the highest bidders 
but never to put a price-tag 
on his heart and soul.

Teach him to close his ears 
to a howling mob 
and to stand and fight 
if he thinks he's right. 
Treat him gently, 
but do not cuddle him, 
because only the test 
of fire makes fine steel.

Let him have the courage 
to be impatient... 
let him have the patience to be brave. 
Teach him always 
to have sublime faith in himself, 
because then he will have 
sublime faith in mankind.

This is a big order,
but see what you can do... 
He is such a fine fellow, 
my son!

FIFA World Cup 2014 & Economy of Brazil

Hosting a major event like FIFA world cup is an incredible achievement for any country. Every event of such stature is capable of creating a difference in economical, social and psychological terms.

Let us find out some very important impacts that FIFA WC would make on Brazil:

FIGURES THAT MAKES AN IMPACT:

-Economy will produce an additional of R$ 142 billion (Rs. 3862962146106.80) between 2010 and 2014.

- 3.63 million jobs per year between 2010 and 2014 and R$ 63.48 billion of income for the population.

-The production will result into tax collection of R$ 18.13 billion by Govt.

-Brazilian Gross Domestic Product (GDP) is estimated at R$ 64.5 billion for the period 2010-2014 – an amount equivalent to 2.17% of estimated GDP for 2010, namely R$ 2.9 trillion.

A BIG OPPORTUNITY i.e. TOURISM:

-The other impact Brazil would see is TOURISM INFLOW. Increased no. of tourists will boost spending. An event with such profile attracts tourists’ inflow; not only directly, with fans who will watch the games, but also indirectly, as a result of the international media exposure.

Brazil has not exploited the tourism adequately due to its declining quality of facilities and stagnated inflow of tourism. Hosting world cup is an opportunity to provide the adequate and attract the tourism with a fresh bow.

As per some studies, the event may result in an increase of up to 79% in the international tourist inflow to Brazil in 2014, with even possibly higher impacts in subsequent years. In the period 2010-2014, that figure should be as high as 2.98 million additional visitors.  The tourist inflow directly and indirectly induced by the World Cup is expected to account for additional income up to R$ 5.94 billion for Brazilian companies.

Here is graph depicting the tourists spending between the period 2010-2014

The World Cup may put an end to Brazil’s five-year stagnant foreign tourist inflow, from current 5 million to 7.48 million until 2014 and 8.95 million in 2018.

Here are some investments that Brazil has made for the event to run it smoothly, which may uplift the socioeconomic status of workers.

- Building and renovation of sports stadiums

- Expansion and adequacy of the hotel complex

  - Investments in media and advertising

- Investments in information technology

- Implementation of media and broadcasting centers (IMCs and IBC)

Some economists are not sure about the immediate impact of world cup on BRAZIL’s economy. But they are convinced about its long term impact. Brazil is set to host 2016 OLYMPIC GAMES as well, so it is win-win situation for the country.

"The net gains… will be substantial, but they are unlikely to be realized during the event; the gains will come in the years following the event and will be indirect," said Walter Boettcher, chief economist at Colliers International.

"Playing host will immediately raise the global profile of a country and might even change perceptions of the host nation, resulting in increased tourism and political benefits and alliances, but accrue over many years," said added Boettcher.

"The World Cup will act as a giant advertisement for Brazil and its host cities, showcasing them as places in which to invest, visit and live," he added.

CHALLENGES FOR BRAZIL:-

- Energy

- Arterial transport (highways, airports etc.)

 - Event infrastructure (stadiums, IBC/IMCs, Fan Parks)

- Hospitality system

- Safety

- Urban planning (public utility services, urban operations, quality of city streets, public transportation, operations under adverse conditions)

- Support services (food, taxi, communications, health and retail)

-To sustain the success of an event means development of people, communities and result into social integration. Brazil is struggling of many social threats like hunger, child prostitution etc. Making better use of opportunity to eradicate such treats will be a challenge.

- According to the criteria adopted by the United Nations Environment Program (UNEP), the economic, social and environmental dimensions must be integrated to meet the challenges of six priority areas: climate change, disasters and conflicts, ecosystem management, environmental governance, harmful substances and efficient use of natural resources.

An event such as the World Cup, which has the provision of services as one of its central pillars, cannot ignore its responsibilities in relation to these issues. The socio-environmental aspect permeates all of its activities. For example, in directly performing or subcontracting services, it is important to identify criteria that ensure workers’ health and safety, working conditions, payment of rights and benefits, quality of life, strengthened learning systems as well as post-event employment and sustainability.

In relation to the public, it is essential to ensure urban quality, accessibility, security, access to information, environmental education and usefulness of facilities, as well as urban interventions after the event. The government agencies and private entities involved with the World Cup should be required to ensure the responsible use of natural and economic resources, and responsible sourcing of acquired raw materials, products and services. The goal is to reduce carbon dioxide (CO2) emissions from burning fossil fuels, as this is one of the major causes of the greenhouse effect.

Time to wait and see the most popular game of Planet!! 












Source: ERNST & YOUNG TERCO